Top Media Companies in Vietnam

Vietnam's media industry has been growing rapidly over the past few years, driven by the country's rising middle class, increased access to the internet, and favorable government policies. With a population of nearly 100 million people and a GDP growth rate of 6.5% in 2022, the country has become an attractive destination for media companies from around the world.

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BOX VIETNAM66 +84 98 842 88 15

Công ty cổ phần đầu tư Box Việt Nam hoạt động trong lĩnh vực giải trí trực tuyến, là đơn vị sở hữu và quản lý 50+ thành viên gồm các streamers/idols/game thủ chuyên nghiệp thuộc các đội esports trên khắp cả nước, sở hữu nhiều kênh cộng đồng đa dạng, phục vụ nhu cầu quảng bá của các nhãn hàng.

CXA GROUP76 +65 6659 8082

CXA Group is Asia’s one-stop, predictive and data intelligence platform for better health, wealth and wellness choices. Through the CXA platform, employers can empower employees with access to personalised health and lifestyle offerings, with clear and quantifiable ROI for the business. We enable employers to leverage their existing healthcare and insurance spend to pay for flexible benefits, corporate wellness and disease management initiatives in order to improve health, combat chronic disease and reduce costs while allowing for employee personalization via an e-wallet and AI.Headquartered in Singapore, CXA achieved revenue growth of 65 percent in 2018 and is expected to double that in 2019. It announced a funding round in March 2019 of USD 25 million. This follows US$33 million in total funding from Series A and B in 2015 and 2017 respectively. CXA’s investors include HSBC, Singtel Innov8, Telkom Indonesia MDI Ventures, Sumitomo Corporation Equity Asia, Muang Thai Fuchsia Ventures, Humanica and Heritas Venture Fund B Capital Group, Openspace Ventures, Government-linked strategic investor EDBI, BioVeda Capital, FengHe Asia, Philips and RGAx.Driven by a team of industry veterans with extensive leadership experience across Asia’s human resource, insurance, finance, healthcare and technology industries, CXA serves more than 600 enterprises, including Fortune 500 companies, and more than 400,000 employees in 20 countries.CXA has received recognition as InsurTech of the Year from the Asia Insurance Industry Awards and was among the top three most impactful innovations at the Singapore Digital Techblazer Awards. We were also voted Best Corporate Wellness Consultant and Best Compensation & Benefits Consultant, Best Corporate Employee Rewards and won the Asian Insurance Innovation Award. CXA was one of only 7 global health tech startups to be selected to join the Innovations in Healthcare network founded by Duke Health, McKinsey & Co., and the World Economic Forum

DISCOVERY INC4,511 +65 6510 7500

Discovery, Inc. is now Warner Bros. Discovery! Follow our new LinkedIn page, Warner Bros. Discovery.

POU CHEN GROUP2,026 +62 22 3711658

Established in 1969, Pou Chen Group is now the world’s largest branded athletic and casual footwear manufacturer. We have more than 340,000 employees worldwide and can produce over 300 million pairs of shoes per annum. The Group accounts for approximately 20% of the combined wholesale value of the global branded athletic and casual footwear market. In addition, Pou Chen Group is also one of the leading retailers in the Greater China sportswear market with different distribution channels across China, Taiwan and Hong Kong.Our vision is to be the best sports gears producer and distributor. We build value for our customers, employees, investors, suppliers and communities by constantly providing world class products, services and solutions; and by leading as a socially and environmentally responsible corporate citizen.If you are looking for a world leading Group that treasures talents, connects people, and builds industrial CSR leadership, join us right now!

JEUNESSE GLOBAL10,328 +65 6226 0566

Founded in 2009, Jeunesse Global quickly became one of the fastest-growing direct selling companies in the world. Jeunesse Global is now an industry-leading brand, appearing in the Inc. 5000 for five straight years and having been named one of the “Direct Selling News” Best Places to Work three times. Our mission is to empower people to unleash their potential, while helping them look, feel and live young. The Jeunesse Family comprises Jeunesse Distributors and employees across six continents in more than 140 countries. We are all the Jeunesse Family because, despite being spread across the globe, we’re all united by our passion to create a positive impact throughout the world.

GUSHCLOUD INTERNATIONAL143 +65 6910 2654

Gushcloud International is a global technology-driven creator and entertainment company, focused on Influencer Marketing, Entertainment, Content, IPs, and Commerce. We connect audiences and brands to influencers and content creators through representation and management, brand strategy, marketing and activation services, media production, sales and distribution, licensing and co-creating significant IP in the content, media and event spaces.The company has four units: Gushcloud Agency, Gushcloud Entertainment, Gushcloud Studios and GC Live. With close to 300 employees, Gushcloud International operates in 11 offices globally including Singapore, Malaysia, Indonesia, Thailand, Philippines, Vietnam, Korea, Japan, Greater China, Australia and the United States of America. Gushcloud Agency is the marketing and advertising unit of Gushcloud International and is a leader in influencer marketing and delivering value from brands to consumers. We are also a licensed Agency in the US, and are committed to building long-term and sustainable career opportunities for digital stars.Gushcloud Entertainment is the brand builder unit of Gushcloud International that is a leader in co-building talent-led global consumer businesses that are positive, innovative and profitable.Gushcloud Studios is a digital media unit under Gushcloud International that manages a diverse array of talents and creates mobile-first content for YouTube, Instagram, Spotify, Facebook, TikTok, BiliBili and other streaming platforms.GC Live is the live commerce unit of Gushcloud International which operates premium live commerce shows selling global brands into Southeast Asia.

MM2 ENTERTAINMENT106 +65 6376 0177

Headquartered in Singapore, mm2 champions “Content and Media for Asia”, with businesses in the production and distribution of film, TV and online content, post-production, cinema operation, event production and concert promotion in Singapore, Malaysia, Hong Kong, Taiwan, China and the U.S.Since being listed on the SGX Catalist in December 2014, mm2 has strengthened its competitive advantage through its acquisition of a majority stake in an award-winning Singaporean 3D animation company, Vividthree Productions, and event-and-concert production company, UnUsUaL Limited (SGX stock code: 1D1). With the establishment of mmCineplexes and the acquisition of Cathay Cineplexes, mm2 is currently one of the key cinema operators in Malaysia and Singapore.

NEON (FKA CITYNEON)428 +65 6571 6338

NEON, formerly Cityneon, is a global leader in creating and producing immersive experiences. NEON enjoys worldwide partnerships with The Walt Disney Company and Marvel Entertainment for Marvel Avengers S.T.A.T.I.O.N. and Marvel Avengers Station: Evolution, 20th Century Studios for AVATAR: The Exhibition, Hasbro for Transformers: The Experience, NBCUniversal for Jurassic World: The Exhibition, and Lionsgate for The Hunger Games: The Exhibition. It also has a partnership with Warner Bros. Themed Entertainment to produce two brand-new, unique global touring-themed art experiences inspired by DC and the Wizarding World, slated to launch in 2023. The Company also partners with the governments of Peru and Egypt for their original artifact IP experiences, Machu Picchu and the Golden Empires of Peru and Ramses the Great and the Gold of the Pharaohs, respectively, plus authentic artifact tours Pompeii: The Exhibition, Mummies of the World: The Exhibition, Victoria the T. Rex and Auschwitz. Not long ago. Not far away. These partnerships have enabled the Group to bring compelling experiences that leave lasting memories to millions of visitors in more than 60 cities to date globally. For more information, please visit www.neonglobal.com.

DIEN QUAN MEDIA & ENTERTAINMENT116 +84 28 3535 7366

Number one content producer and creator, leading producer in Vietnam, multiplatformGreat leadership (100 CEOs and managers, leaders), high experienced, professional, dynamic, creative, well-educated, more than 600 hundredsWorking environment and facilityTechnology,in-house technology, equipmentsVision: leading media and entertainment corporation in Southeast Asia regionPhilosophy: Using the powerful capabilities of communication to support business activities! Customer success is also our success.Motto: Together we grow Customers and partners’ success is also our success

PM INTERNATIONAL1,966 +65 6462 2512

PM-International is Europe’s largest direct-selling company in the areas of health, fitness, and beauty. For 30 years we have set up the highest standards for development, manufacturing, and distribution of premium products.PM-International is all about peak performance, bringing creativity and state-of-the-art science with one vision in mind: to achieve market leadership in the distribution of high-quality products for health, fitness and beauty worldwide. We help people live a better, healthier and fitter lifestyle.Our International Headquarters are located in modern offices along the beautiful Mosel River in Schengen, Luxembourg. Our Headquarters currently employs more than 130 employees from all over the world. We offer a pleasant and collaborative working atmosphere in a truly multicultural environment and we are always looking for talented and enthusiastic people to join our team.At PM-International, you will have an opportunity to contribute, learn, grow, lead, and to make a difference.

SANDBOX VR305 +65 9832 5988

Sandbox VR is the future of entertainment. With over 35 global combined retail and franchise locations, the most advanced VR technology, premium AAA experiences developed in-house, and an exclusive Netflix collaboration, we’re the most successful and fastest growing location-based virtual reality company on the planet. And, with over $60M raised by investors including a16z, Alibaba, Justin Timberlake, Katy Perry, and Kevin Durant, we are continuing our path to rapid growth.

SENIX HEALTH GROUP12 +84 24 7309 6996

Senix Health Group is a group of companies in the healthcare sector based in Vietnam, committed to revolutionizing the current approach to health. At Senix Health Group, we have a global vision to change lives through innovation and responsible business practices. We embrace a dynamic startup culture with an ambitious, collaborative working environment and always welcome new ideas that go against traditional thinking.

WHIM71 +62 21 39502225

WHIM Management is an award winning and Southeast Asia’s leading creator network, focused on influencer marketing and entertainment. We connect platforms, audiences and brands to influencers and content creators through representation and management, marketing and activation services, media production, and co-creation of significant content and media IPs.It is currently among the largest creator networks in Southeast Asia, with a talent base of 400+ creators; partnership with all the social platforms in the region such as YouTube gaming, Facebook gaming, TikTok and more than 200 brands, including global brands such as Visa, Puma, Samsung, Lenovo, as well as regional powerhouses such as Go-Jek, Tokopedia, and LazadaWHIM aims to create tomorrow’s influence and we invest in a creator economy through education, innovation, and technology.WHIM is part of ATTN’s unique gaming ecosystem. In addition to EVOS, ATTN also houses an esport arm, EVOS Esports, and a mobile gaming arm, Noctua. Together, our companies are redefining the gaming ecosystem in Southeast Asia through our own unique approach to empower future generations.

YAMAHA CORPORATION OF AMERICA2,593 +65 6740 9200

Yamaha Corporation of America (YCA) is one of the largest subsidiaries of Yamaha Corporation, Japan and offers a full line of award-winning musical instruments, sound reinforcement, commercial installation and home entertainment products to the U.S. market. YCA markets innovative, finely crafted technology and entertainment products and musical instruments targeted to the hobbyist, education, worship, music, professional audio installation and consumer markets.

ZOUK GROUP146 +65 6873 0187

Zouk Group is a global lifestyle company with establishments that span across nightlife, entertainment, and dining sectors. Its namesake, Zouk, is a 29-year-old nightlife brand known for pushing boundaries of dance music and propelling Singapore on the global map. Ranked Asia’s best club on DJ Mag’s annual Top 100 Clubs list since 2017 and top globally since 2010, Zouk is Singapore’s foremost clubbing institution, delivering the freshest in dance music across genres, state-of-the-art sound and lighting systems, a constant roster of stellar international, regional and local residents, and top-notch service and hospitality.

HERBALIFE13,746 +65 6416 8448

Herbalife is a leading nutrition company with more than 40 years of experience and a mission to nourish the potential in everyone, create meaningful economic opportunities and improve global nutrition. Herbalife is recognized globally as the #1 brand in active and lifestyle nutrition*.Herbalifes focus on improving communities inspires people to come work for us. Our 11,000+ global employees play a crucial role in realizing Herbalifes passion for helping people. Herbalife has been recognized with numerous global employer awards, including Achiever’s Elite 8 of the Top 50 Most Engaged 8 Workplaces in 2018 and 2021, Achiever’s Top 50 Most Engaged Workplaces in 2019, and Best Employers for Women by Forbes in 2020. Herbalife is tracked on the New York Stock Exchange (NYSE: HLF) with net sales of approximately $5.8 billion in 2021. Herbalifes products and coaching are available exclusively through its independent distributors, allowing for a high degree of personalization. This is ideal because nutrition is complex and unique to each individual. For distributors, our business model creates economic opportunity, allowing for part-time and full-time entrepreneurship.Herbalife sponsors more than 150 world-class athletes, teams, and events, including Cristiano Ronaldo, the Los Angeles Galaxy soccer team, and many National Olympic Committees. In addition, Herbalife created the Herbalife Nutrition Foundation, our Nutrition for Zero Hunger initiative and partnered with several organizations, including Feed the Children.Visit our website and follow us on social media to learn more about Herbalife.*Source: Euromonitor International Limited; Per Consumer Health 2022 ed, Active and lifestyle nutrition defined as weight management and well-being, sports nutrition, and vitamins and dietary supplements definitions; combined % RSP share GBO, 2021 data.

POPS WORLDWIDE291 +84 28 6292 1652

POPS Worldwide is the leading digital entertainment company in Southeast Asia, providing millions of subscribers with access to the regions finest entertainment on all major App stores and top digital platforms. For over 14 years, POPS has excelled in building vibrant communities and connecting brands with viewers through meaningful digital content. Wherever you are, POPS affords you access to a friendly, safe, and heartwarming experience through a diverse content library ranging from music, general entertainment, kids edutainment features, and more from top content creators in Southeast Asia and beyond.With storytelling at its core, POPS brings new and exciting experiences to life and screens of all sizes every day. POPS delivers lasting impressions on audiences and high ROI for partner brands through live concerts and events, as well as digital content.Through hard work and consistency in providing high-quality content, POPS has established itself at the forefront of the region’s entertainment industry and continues to grow.

EASE HEALTHCARE13 +65 9076 5845

Ease is a venture-backed digital health startup focused on revolutionizing access to women’s health & wellness. We are building the fastest growing womens health & wellness ecosystem in Asia with range of solutions - product, tech and service-based - to make womens health & wellness more convenient and accessible. We have nurtured a community of over 100,000 women, and raised a seed round of US$1.3M in 2021 - the largest for any femtech startup in Asia.

SYNERGY WORLDWIDE931 +65 6887 0002

Synergy WorldWides mission is to transform lives around the world by providing the most innovative and highest quality health solutions.

SONY20,721 +65 6544 8600

Sony’s purpose is simple. We aim to fill the world with emotion, through the power of creativity and technology. We want to be responsible for getting hearts racing, stirring ambition, and putting a smile on the faces of our customers. That challenge, combined with our spirit of innovation, motivates us to create groundbreaking technology, entertainment, and services for people worldwide. Our history as a global brand has been built around employees that all have a passion for touching peoples lives, and pride in pushing beyond the status quo to produce truly extraordinary results.We’re uniquely positioned because we operate in many different industries - from movies and music to video games and electronics. And, with offices around the globe, we benefit from a global workforce that learns and grows together through mutual respect. If youre ready to join a diverse team at an innovation-led company with the power to change lives, then we encourage you to read up on the different Sony group companies and check out our Life page. Then, get in touch, and together, let’s make the world say wow.

Top Media Companies in Vietnam

Key Statistics from 2022

According to the General Statistics Office of Vietnam, the media industry is one of the top-performing sectors in the country, with a growth rate of 9.8% in 2022. The industry's total revenue was estimated at USD 10.2 billion, accounting for 2% of Vietnam's total GDP. Moreover, the sector employed over 120,000 workers in 2022, making it an important contributor to the country's employment.

Factors Contributing to its Growth and Success

The Vietnamese government has been actively promoting the development of the media industry through various initiatives. One such initiative is the establishment of favorable policies and regulations for media companies, which have helped to attract foreign investment and promote the industry's development. The government has also invested in digital infrastructure, including high-speed internet access and 4G mobile networks, which has facilitated the growth of digital media and content consumption.

In addition, Vietnam has a large and growing middle class, which is increasingly consuming media and entertainment content. The country also has a favorable investment climate, with a stable political environment and a low-cost labor market.

Industry Growth and Comparison to Previous Years

The media industry in Vietnam has experienced significant growth over the past decade. In 2010, the sector's total revenue was only USD 2.2 billion, while in 2022, it reached USD 10.2 billion, a more than fourfold increase. The industry's growth rate has also been impressive, with an average annual growth rate of 14.3% between 2010 and 2022.

Key Trends

One of the key trends in the media industry in Vietnam is the increasing importance of digital media and content. With over 70 million internet users in the country, digital media consumption is growing rapidly, particularly among younger generations. This has led to the development of new digital media platforms and content formats, such as social media, streaming video, and mobile apps.

Another trend is the increasing importance of local content, particularly in the areas of news and entertainment. Vietnamese consumers are increasingly interested in consuming media that reflects their culture and language, leading to the development of new local media companies and content producers.

Challenges

Despite its growth and success, the media industry in Vietnam faces several challenges. One of the main challenges is the lack of reliable data and research on media consumption and audience behavior. In addition, the industry is facing increasing competition from global media giants, such as Facebook and Google, which are dominating the digital advertising market.

Another challenge is the need to ensure media freedom and independence in the face of government censorship and control. While the Vietnamese government has made progress in promoting media freedom, there are still concerns about censorship and the suppression of dissenting voices.

Future Outlook

The future outlook for the media industry in Vietnam is positive, with continued growth expected in the coming years. The Vietnamese government has set a target of USD 13 billion in media and entertainment revenue by 2025, which would require an average annual growth rate of 6.2% between 2022 and 2025.

To achieve this goal, the government is focusing on promoting the development of local media companies, investing in digital infrastructure, and enhancing the competitiveness of Vietnamese media content. The government has also signed several free trade agreements, including the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) and the EU-Vietnam Free Trade Agreement (EVFTA), which are expected to boost the industry by increasing trade and investment.

In addition, the industry is likely to benefit from the increasing demand for high-quality and locally-produced content, driven by the rise of digitalization and changing consumer preferences. The growing middle class in Vietnam and the region is also expected to drive demand for media and entertainment content, particularly in the areas of music, film, and online gaming.

The industry is also likely to face new challenges and opportunities in the future, including the adoption of new technologies, the need for accurate audience data, and increasing competition from global media giants. Companies that can adapt to these changes and leverage new technologies are likely to succeed in the future.

Conclusion

The media industry in Vietnam has become an important sector of the country's economy, with significant growth and potential for the future. The industry has benefited from favorable government policies, a growing middle class, and increasing access to the internet. However, the industry also faces several challenges, including the lack of reliable data, government control, and competition from global media giants.

The industry is expected to continue to grow in the future, driven by new technologies, increasing demand, and government initiatives. To remain competitive, companies will need to invest in research and development, promote innovation, and adopt sustainable practices. With the right strategies and investments, the media industry in Vietnam can continue to thrive and contribute to the country's economic and cultural development.

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By Melissa Goh
Published on 31 May 2023