Top User Interface And User Experience Companies in New-Zealand
New Zealand has emerged as a hub for innovation and technological advancements in the Asia-Pacific region, and its UI/UX industry is a testament to this. The industry has witnessed substantial growth in recent years, fueled by government initiatives, technological disruptions, and the changing needs of consumers. In this article, we will examine the key statistics and growth factors of the UI/UX industry in New Zealand, along with its challenges and future outlook.
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Company
Headcount
Contact
Description
Decision Maker
DENTSU AOTEAROA
105
+65 6594 5339 info@dentsusportsasia.com
Part of dentsu International, dentsu Aotearoa is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in a sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through the capabilities of Dentsu Creative, Dentsu Media, and Merkle, each with deep specialisms. Dentsu Aotearoa’s radically collaborative team of diverse creators unifies people, clients, and capabilities through horizontal creativity to help clients create culture, change society, and invent the future. Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists and partners with 95 of the top 100 global advertisers.
ENLIGHTEN DESIGNS
70
+64 800 499 933 jobs@enlighten.co.nz
At Enlighten Designs we focus on results - not buzz words, marketing gimmicks, or sales person sleight of hand. We form partnerships with clients who want exceptional work and we always deliver. Enlighten Designs was established in 1998 in Hamilton, New Zealand. Over the years we have grown to employ more than 70 talented staff. Enlighten Designs occupies a prime position within the New Zealand market as one of the recognised leaders in software development, systems integration, and website design. We are also known to be New Zealand’s premier SharePoint provider having gained SharePoint Elite status and winning numerous awards for business productivity solutions utilising the SharePoint platform including the 2013 Microsoft APAC Partner of the Year Award for Collaboration & Content. Enlighten Designs core business areas are: Design/UX Software Development Business Productivity We have been a member of the Microsoft Partner Network since 2004. During this time Enlighten Designs h…
SERKO LTD.
342
+64 9 309 4754 legal@serko.com
Serko is an integrated online travel and expense management technology provider. Our solutions empower organisations to manage their corporate travel programs and expense administration with powerful, intuitive online tools. Headquartered in New Zealand, with offices in Australia, United States, China and India, Serkos technology is used by hundreds of thousands of organisations in more than 180 countries and employs over 360 people world-wide. Serko is listed on the NZSX and ASX and was the best performing stock on the New Zealand exchange in 2017. Zeno by Serko is like no travel and expense solution you’ve ever seen before. Imagine a truly integrated travel and expense solution designed for corporate travellers in the age of Uber, who expect business tools to have the ease and simplicity of consumer applications. Infused with artificial intelligence and inherently intuitive, Zeno helps organisations reduce the cost of their travel programs through intelligent itinerary recomm…
PULTRON COMPOSITES LTD
46
+64 6 867 8582 info@pultron.com
At Pultron Composites, we’ve been constantly evolving pultrusion technology so that we are global specialists in the development and manufacture of high-performance, fiber-reinforced polymer (FRP) composites using the pultrusion process. We have an international reputation for success in technically difficult or complex FRP projects. The result? Where wood or steel was once used, composites are now viewed as a more sustainable choice for our customers in over 20 countries, delivering multiple advantages such as durability and value. --- What are some of the products Pultron has developed using pultrusion technology? • Mateenbar™ – the world’s leading GFRP rebar. • Infrastructure components including rock bolts, dowels, and thermal insulation pins. • Bespoke pultrusion systems for everything from snowmobiles and trampolines to mines and tunnels. Our products are found literally everywhere – from the frozen steppes of Antarctica to the deserts of Arabia. Why pultrusions? Composites d…
COMPANY-X
45
+64 800 552 551 hello@companyx.com
Company-X specialise in innovative software integration, cutting-edge software solutions, and can even provide skilled people to resource your in-house software projects. Our first job is to listen. The true source of many business challenges can be complex or hidden. We know the right questions to ask to uncover what really needs addressing – so even if youre not quite sure what youre after, we can help.
OVERDOSE.
436
+65 8338 1773 sg.enquiries@overdose.digital
We are a global Digital Commerce Anti-Agency with enterprise capability underpinned with startup hustle. We focus on delivering accelerated results through bespoke strategies and deep service integration to our clients supported through accountable partnerships. Our industry-defining capabilities extend across Strategy, User Experience, Technology, Marketing, Search, Data & Insights. We call this Complete Commerce. Since our incorporation in 2016, Overdose has grown out to a family of 450+ commerce professionals in 11 locations globally. We don’t sell solutions. We produce business outcomes.
DAVE CLARK.
81
+64 9 300 1610 sydney@daveclarkdesign.com.au
We transform business with creative ideas, design and technology. We specialise in branding, communication and digital products.
FLUX FEDERATION
130
hello@fluxfederation.com
Flux is a global software provider empowering visionary companies who want to lead through the energy transition. Our vision is to empower visionary companies that are leading the energy transition; enabling them to respond to changing generation, distribution and consumption models by moving faster, pricing smarter and integrating widely.
OPTIMAL WORKSHOP
82
support@optimalworkshop.com
About us: Our user research platform allows you to test, benchmark and make evidence-based design decisions. Great user experiences come from great user research. Better experiences for your team Optimal Workshop lets you and your team build better experiences together. Better experiences for you: Understand customer behavior patterns and improve your product. Better experiences for your users Collect and make sense of quantitative and qualitative data easily — to make designs that match the intent of your users. No more lost customers. Products Tree Testing Take the guesswork out of information architecture with Treejack which helps you prove your site structure will work before you get into interface design. First-click Testing Run tests on wireframes and prototypes to identify usability issues before you write a line of code. Card Sorting We’ve made card sorting even easier with OptimalSort - the online card sorting tool preferred by information architects, web designers and …
SMUDGE
37
+64 3 974 3211 media@smudge.com
At Smudge, we empower businesses with mobile technology. We have over 12 years experience of building transformational software solutions for regional and international brands, including Coca-Cola, Vodafone and New Zealand Police. Smudge exists at the intersection of design, software development and business consultancy. We believe in making peoples lives a little easier every day. This often results in award-winning apps, except when it doesnt (because that’s not always what people need).
PAPERKITE
33
+64 4 831 5346 hello@paperkite.co.nz
At PaperKite, we’re all about better digital experiences. We’re best known for crafting mobile-centred solutions for todays digital-world consumers. We love to help brands better connect with their audiences by using Mobile and Digital to solve their customer experience problems. From user experience design, to building mobile apps, spinning up cloud services and web portals, and integrating conversational platforms like Siri, Alexa and Google Home, our skills and vision help you keep and win more loyal fans. We’re based in the heart of Wellington, and partner with clients across New Zealand, in Australia, and the US. Get in touch if you’re looking for help with how to do better for your customers using Mobile and Digital.
GHOST PARTNERS NZ
34
+64 21 285 8537 andrew@ghostpartners.co
Ghost? You may not have heard or seen us before because we like it that way. We’re all about moving things unseen; whether that’s people, products, or perception, we’re focused on supporting our partners in delivering positive impact, with minimal footprint. Once you get to know us you’ll see evidence of this impact across a spectrum of industries, both in New Zealand and offshore, from financial, tourism, utility sectors, across Government and in partnership with digital product companies. We do this through a combination of visual storytelling, service design and experience design, and consultancy. We simply like to refer to this as ‘promise, proof, and performance’. True partnership is at the core of everything we do. We always seek to foster a positive experience for our people, our partners and the end customers or audiences our work serves. To do this in the best way possible, we have adopted a dynamic philosophy - constantly seeking to adapt and evolve our operating model whi…
MOOVEN
23
+64 9 393 5108 media@mooven.com
Mooven is a construction technology platform that provides rich situational awareness to infrastructure delivery programs around traffic conditions and more - so that you can deliver projects faster, on-budget and with fewer complaints. We pride ourselves on using product development and user experience to develop products that address core jobs for our customers, in a way that is intuitive and efficient for the user. Our specialist software is designed for the Transport sector and can be used across Europe, North America and Oceania without the need for hardware, providing real-time insights and notifications.
ZYBER - SHOPIFY PLUS AGENCY
25
+64 9 280 3680 admin@zyber.co.nz
Zyber is a leading New Zealand digital eCommerce agency that specialises in designing and building e-commerce websites. Our dedicated team of digital strategists use integration commerce to connect our clients’ websites with products, services and platforms to boost their online conversions and drive sales. We understand the importance of nurturing long term relationships and work side-by-side with our clients to help them succeed in their online journey. Our previous clients include some of NZ’s leading brands: Baby Online, NZ Olympic Committee, Alert Taxi, GoodBuzz, Asthma Association, Sanitarium, Demon Energy and more. Zyber not only designs good looking e-commerce websites packed with online business tools, we also use data driven strategies to improve user experience, and automate workloads for faster, more efficient, cost saving solutions. For more information about Zyber please visit www.zyber.co.nz
HAIRYLEMON
20
+64 3 377 0031 hello@hairylemon.co.nz
hairyLemon is a full-service digital agency based in Christchurch. We partner with leading organisations and brands throughout New Zealand to achieve their digital goals. No matter who you are, we will always go the extra mile to understand you, your goals and your audience. We are ambitious and passionate. We love what we do and we leap at the opportunity to leverage our talent, imagination and capabilities. We are bold and dynamic. Our success is founded on our ability to adapt, adjust and respond to new challenges. We relate to customers’ challenges and business goals. We care and empathise with our clients. We thrive on helping them succeed and are driven by the impact we can have on their businesses. We are experts at what we do. We pride ourselves on being frontrunners in the digital space. We’re always thinking two steps ahead and know what our clients need to transcend in their business niche.
NODERO
18
+64 800 466 633 contact@nodero.com
Digital Experts, Human Beings. Nodero started with a vision to bring world class software development to the Manawatu region of New Zealand. Weve grown in size and scope beyond the city limits yet maintain the same core values that define us - Excellence; Innovation; Simplicity; Trust; Friendliness and a genuine desire to improve the businesses and lives of those we work with. Services include: • Web & Mobile Development • Business Analysis • SharePoint • User Experience and Design • Data & Integration
SLIDAY
20
+64 9 837 4900 david@sliday.com
Building software to help your business grow. We are your digital workshop. Founded in 2009. Based in Auckland, New Zealand. Hundreds of projects done and dusted. - Bespoke Business Software - Innovation and Startups - User Experience and User Interface - Mobile Apps and Websites
BETTLE & ASSOCIATES
16
+64 7 838 0880 hello@bettle.co.nz
Were for marketing. If you ask a lot of agencies what they do, the last thing theyll tell you is marketing. For us, its the first thing. What sets us apart is our commitment to identifying and solving the right problems, and connecting your investments to the outcomes youre after. Whether you need marketing guidance, brand research and strategy, compelling creative comms, or beautifully designed brand experiences, wed love to hear from you.
BIGFISH
24
+64 9 430 3434 info@bigfish.nz
bigfish is a proud, Northland-based communication and creative group. A talented and eclectic team of internationally experienced employees, contractors and specialist suppliers. bigfish believes in the importance of ‘the big idea’ in all communication. We’ve built an enviable team of top-end big idea thinkers in the areas of brand and communication strategy, web development, user experience strategy and design and campaign development. We are privileged to also have specialist inhouse expertise in digital marketing, design, photography, media production and event management. Brand, Communications and Strategy Branding is much more than a logo. Yes, we do those too but we also invest time to develop your strategy and communications to create a brand that reflects who you are and that people will love. Your brand tells your customers what your organisation is all about, it’s your identity and personality and it explains what you stand for. It provides a clear message about the value …
SOMAR DIGITAL
19
+64 4 385 1075 hello@somar.co.nz
We are Somar Digital. Born in Wellington (2008) we specialise in user experience, user interface, customer experience, web design, web development, agile delivery and hosting to create a digital experience that puts people at the heart of everything we do. Not for Profits, For-Profits, Government Agencies choose to work with us because we listen, get things done, put care into all we do to deliver user-friendly, accessible, and reliable websites on time and on budget. We work with you and your team to solve that challenge together. Somar provides a full suite of web services and design expertise, putting people at the heart of every digital experience. This includes user experience / user interface design, rapid development, customised Silverstripe solutions, cloud hosting + support, agile delivery and research workshops. We can help you shape better outcomes for your organisation and people. We take ownership and accountability of the work we undertake, communicating with opennes…
Top User Interface And User Experience Companies in New-Zealand
Key Statistics from 2022
The UI/UX industry, which falls under the broader category of information and communication technology (ICT), contributed NZD 16.2 billion to the country's GDP in 2022, up from NZD 14.5 billion in 2021. The industry also witnessed a 7% increase in employment, with over 35,000 people working in the sector.
Factors Contributing to Growth and Success
The New Zealand government has been proactive in supporting the growth of the UI/UX industry. In 2021, it announced the Digital Skills for Digital Futures initiative, which aims to equip the country's workforce with the necessary digital skills to thrive in a rapidly evolving digital economy. The initiative includes funding for training programs, internships, and apprenticeships in the UI/UX and broader ICT sectors.
The growth of the UI/UX industry can also be attributed to the increasing demand for digital products and services. In the wake of the COVID-19 pandemic, businesses across various sectors were forced to adopt digital technologies to continue their operations. This trend is likely to continue, and the demand for UI/UX professionals is expected to increase further.
Industry Growth and Comparison to Previous Years
The growth of the UI/UX industry in New Zealand has been consistent over the past few years. According to a report by the Ministry of Business, Innovation and Employment, the industry's contribution to the country's GDP increased from NZD 12.2 billion in 2017 to NZD 14.5 billion in 2021. The number of people employed in the sector also increased from 27,000 in 2017 to over 35,000 in 2022.
Key Trends
Technological Disruptions:
The UI/UX industry is witnessing rapid technological disruptions driven by emerging technologies such as artificial intelligence (AI), machine learning, and augmented reality (AR). These technologies are changing the way users interact with digital products and services and are creating new opportunities for UI/UX professionals.
Design Thinking:
Design thinking is becoming increasingly popular in the UI/UX industry in New Zealand. The approach involves understanding user needs and designing products and services that meet those needs. Design thinking is being integrated into the product development process, and businesses are hiring UI/UX professionals with design thinking expertise.
Challenges
Skills Shortage:
Despite the growth of the UI/UX industry, there is a shortage of skilled professionals in New Zealand. This shortage is being exacerbated by the increasing demand for digital products and services, and businesses are finding it difficult to recruit and retain UI/UX professionals.
Competition from Offshore Outsourcing:
New Zealand's UI/UX industry faces stiff competition from offshore outsourcing. Many businesses choose to outsource UI/UX work to countries such as India, where labor costs are lower. This trend poses a significant challenge to the growth of the industry in New Zealand.
Future Outlook
The UI/UX industry in New Zealand has a bright future, with increasing demand for digital products and services and the government's commitment to supporting the growth of the sector.
The industry is expected to continue its growth trajectory, and according to a report by IBISWorld, the UI/UX industry in New Zealand is forecast to grow at an annualized rate of 5.5% over the next five years. The increasing adoption of emerging technologies and the growing importance of user-centric design are expected to drive the industry's growth.
To address the skills shortage, the government's Digital Skills for Digital Futures initiative aims to train and upskill the workforce to meet the demand for UI/UX professionals. The initiative also focuses on diversity and inclusion, recognizing the importance of diverse perspectives in the design process.
Conclusion
The UI/UX industry in New Zealand is a thriving sector that is contributing significantly to the country's economy. Government initiatives, industry growth, and technological disruptions have played a vital role in the industry's success. However, the industry still faces challenges, such as the skills shortage and competition from offshore outsourcing. Despite these challenges, the future outlook for the UI/UX industry in New Zealand is positive, with increasing demand for digital products and services and a commitment to upskilling the workforce. The industry is well-positioned to continue its growth trajectory and cement its status as a hub for innovation and technological advancements in the Asia-Pacific region.