Top Household Appliances Companies in Philippines

The household appliances industry in the Philippines has experienced significant growth in recent years, buoyed by a robust economy, technological advancements, and supportive government initiatives. This article explores the key statistics of the industry in 2022, the factors that have contributed to its growth and success, as well as the challenges and future outlook of this promising sector.

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CompanyHeadcountContactDescriptionDecision Maker
CONCEPCION INDUSTRIAL CORPORATION203 +63 1800 1 888 6847
hello@cic.ph

Home and building solutions

ADVANTEK276 +63 2 56767
webmaster@advantek.com

For over 30 years, Advantek, Inc. has operated as the globally recognized leader in semiconductor transportation and packaging systems. Our packaging and protection solutions, global reach, and service offerings are unmatched in the industry. Adaptable. Reliable. Certified. Advantek operates facilities in North America, Asia, and Europe. From embossed carrier tape to moisture barrier bags, our products play an important role in the assembly process of computers, mobile phones, LED lighting, medical components, smart appliances, automobiles, and more. In fact, over one trillion components have been entrusted to Advantek. Don’t take a chance on precision. Depend on ours. To learn more about our mission and our products, visit https://advantek.com.

TOSOT PHILIPPINES CORPORATION53 +63 82 228 6768
support@tosot.com.ph

TOSOT Philippines Corporation is the exclusive importer and distributor of TOSOT products in the Philippines. The company is founded in 2015, aimed to improve quality of life through meaningful and innovative air-conditioning system and home appliances. TOSOT stands for Technology, Outstanding, Style, Originality and Trust. Launched internationally by Gree Electric Appliances, Inc. of Zhuhai China – the largest air-conditioning manufacturer in the world and has ranked among the “Top 100 Chinese Listed Companies” by Fortune Magazine for eight (8) consecutive years. With nine (9) production bases strategically located worldwide at: Zhuhai (China), Chongqing (China), Hefei (China), Zhengzhou (China), Wuhan (China), Wuhu (China), Shijiazhuang (China), Brazil, and Pakistan with an annual production capacity of sixty million (60,000,000) units of residential air-conditioners and five million five hundred thousand (5,500,000) units of commercial air-conditioners. TOSOT brand…

HMR RETAIL HAUS INC25 +63 917 830 7525
info@hmr.ph

HMR Retail Haus Inc is a group of retail stores known to customers for having the best finds lowest prices. This is your one-stop shop for your ECQ essentials, office, household and industrial items sourced from local and international markets. We operate under the following retail trade names: HMR Retail Haus, HMR Express and SOS.

ABENSON1,087 +63 2 8248 3233
customerservice@abenson.com

Abenson. Your favorite Appliance Store. Shop safely online at abenson.com and we’ll make sure your order is delivered straight to your home in just a few days. We offer 100% original appliances, gadgets and furnitures plus exclusive promotions and discounts. Our official Abenson Viber Community and each of our 120+ stores are online every day for your appliance needs. Shopping on Viber is just like chatting with your own personal shopper. Those who prefer to get their new appliance right away can browse online on abenson.com and pick it up at their nearest Abenson store. No need to fall in line at the store and wait to be assisted. If you already know what to get, this is the fastest way to get it! Walk in and shop safely in our stores. All Abenson stores have enhanced safety measures in compliance with government guidelines.

SAVERS APPLIANCES27 +63 998 846 7181
customercare@saversappliances.com.ph

Savers Appliances (formerly Saver’s Appliance Depot) is a leading name in the appliance retail industry. Starting as a very small shop in Plaridel, Angeles City trading home appliances in 1986, Savers Appliances has evolved from a hundred thousand peso investment to a multi-million peso appliances retailer. To date, Savers has become not only a household name in the appliance industry because of its wide depth and breadth of products, and exceptional delivery and after-sales services, but also a respected and reliable partner of various industries for building, air-conditioning, ventilating equipment, security system, and integration solution products. The aim behind every Savers Appliances store is to provide the best quality product and services at affordable prices to service the requirements of the customers in various spheres of business. We are committed to provide value in every transaction completed through technical expertise and quality customer services. We pride ourselves …

TEKO20 +63 2 8424 2428
support@teko.ph

Teko is a technology startup innovating the after-sales of mobile and appliance service industry. We provide a sophisticated platform which enables users to easily book vetted technicians. We also offer a White Label platform for manufacturers to manage their after-sales services. Were backed by the industry leaders: Carrier, Condura, Midea, and Toshiba Philippines.

SPRING DEVELOPMENT CORP.2 +63 908 890 5173
contact@springdevelopmentcorp.com

Spring Development Corp. (formerly Spring Events and Productions Group Inc.) is a company focused on fulfilling procurement needs for institutional customers.

UNA OFFICIAL85 +63 2 8539 2143
collection@unacash.com.ph

Welcome to the official Una LinkedIn page! UnaCash is a trusted one-stop service for the financial needs of every Filipino. We started with quick online cash loans and Lazada loans, and have since branched out to buy now, pay later (BNPL) and supply chain financing (SCF). Through UnaCash Credit Line, we provide our customers with personal credit that they can use to shop and pay later from our partner merchants at flexible rates and terms. Our partner merchants consist of online and offline retailers carrying apparel, houseware, appliances, gadgets, personal care items, groceries, automotive parts, and other services across the country. With UnaCash SCF, small- and medium-sized business owners can solve their liquidity and operational problems through flexible financing options. With this product, we hope to help businesses solve their supply chain issues and build stronger relationships with their suppliers. With the help of analytics and data-driven technologies, we are continuou…

SOLARIC PHILIPPINES37 +63 917 860 3141
info@solaric.com.ph

Our focus is to provide clean sustainable energy systems and energy conservation devices and appliances that are economically sensible and environmentally sound. We select and build our systems with the following criteria: 01 Must be affordable and provide best value to our clients. If our systems do not save you money on your energy bill, it has little value to our clients. Our aim is to reduce your power bill by using proven PV technology. 02 Must be affordable and provide best value to our clients. If our systems do not save you money on your energy bill, it has little value to our clients. Our aim is to reduce your power bill by using proven PV technology.

SAVERS APPLIANCES46 +63 998 846 7181
customercare@saversappliances.com.ph

With over 40 brands and a wide array of products, Savers Appliances offers total consumer electronics and appliances solutions for both homes and offices. With 35 stores nationwide, Savers Appliances has established itself as one of the top players in the country.

EMCOR228 +63 82 222 1125
customercare@emcor.com.ph

Today, the presence of EMCOR stores is quite visible in many areas across Mindanao, Visayas, and Palawan. With 153 stores and service centers and a workforce of 2,200, it has become a very strong player in the retail industry of motorcycles, home appliances, furniture, computers, and IT products. It has adopted the tagline “Bringing Comfort to You and Your Home” as its value proposition in all marketing communications. Providing service excellence to its customers is central to the fulfillment of its corporate mission. EMCOR is currently ranked among the Top 500 corporations in the Philippines by Business World and is among the largest taxpayer in Davao City. The company continues to explore opportunities for growth thru the opening of more stores in potential areas and adding more quality product lines suitable for its growing customer base.

APPTRADE INC.4 +63 917 133 0924
info@apptradeinc.com

APPTRADE is an Auction and Trading company that liquidates multiple assets from multiple businesses and/or helps businesses in disposing their excess inventory. The company has already liquidated multiple assets through the years with a client database which comes from different markets and industries, The triangle with a hidden arrow pointing up at the center indicates that the company helps businesses grow through our various services. Apptrade is true to its tagline – “The business that creates business.” The triangle having the color blue relates to trust, honesty and dependability, therefore helping to build customer loyalty. Blue also indicates confidence, reliability and responsibility, whereas, the color Red on the triangle expresses energy, passion, action, strength and excitement. Moving forward to the brand name, “App” derives from the many applications that the company is engaging with. May it be retail, trading, liquidating assets,

SAVERS ELECTRONIC WORLD, INC25 +63 998 846 7181
customercare@saversappliances.com.ph

With over 40 brands and a wide array of products, Savers Appliances offers total consumer electronics and appliances solutions for both homes and offices. With 35 stores nationwide, Savers Appliances has established itself as one of the top players in the country.

SM RETAIL3,421

SM Retail operates a vast network of store concepts across the Philippines. Our flagship formats include homegrown favorites - The SM Store and SM Markets. Bringing in new concepts and better experiences, our retail affiliates include popular brands like Watsons, Uniqlo, Toy Kingdom, Pet Express, Ace Hardware, Our Home, and more.

LEX SERVICES, INC.55 +63 919 170 0131
information@lexservices.ph

For over 15 years, LEX Services Inc. caters to the appliance and gadget industries with extended warranty programs for the needs of its Retailer-Partner and consumers. It is the first full-fledged extended warranty company in the Philippines.

OVEN DEPOT7
hello@ovendepot.ph

Curates and brings in world-class kitchen appliances right to your doorstep, for a cooking experience like no other.

SMEG PHILIPPINES17

Mondo Cucina Inc. is the exclusive distributor of SMEG Built-in and Free-Standing Kitchen Appliances from Italy. It was established in October 2007 by Mr. Raul Anthony Concepcion who is concurrently the President of Concepcion Durables Inc. the industry leader in the manufacture and distribution of Condura and Kelvinator refrigerators. Mondo Cucina Inc. caters to high end residential homes and luxury condominium units in cooperation with Architects, Interior Designers, Contractors, Developers as well as Kitchen Cabinet Companies. The full range of products and services include sale of built in appliances, coordination with kitchen cabinet fabricators, general contractors for mechanical, electrical and plumbing works until the products are delivered, installed and the uses and applications are demonstrated to customers. Mondo Cucina Inc. is dedicated to provide the Philippine market with cutting edge technology and aesthetically superior looking products that SMEG is known for. SMEG is…

SOMNOMED PHILIPPINES49
infousa@somnomed.com

Founded in 2004, SomnoMed® is an Australian Stock Exchange listed medical device company operating in 28 countries. With headquarters in Sydney, Australia and offices in Europe and the United States, SomnoMed® focuses on developing and manufacturing clinically proven medical devices for the treatment of Obstructive Sleep Apnea (OSA). More than 625,000 patients around the world with mild and moderate OSA have been successfully treated with our oral appliances. SomnoMed® leads the world in the development of OSA devices with each appliance custom made using state-of-the-art technology delivering precision, comfort, and first-time fit solutions. SomnoMed®’s continuous improvement has ensured oral sleep medicine devices have greater efficacy and are more comfortable than ever. Our devices are 510(k) cleared by the FDA (Food and Drug Administration), TGA (Therapeutic Goods Administration) listed and manufactured in accordance with ISO 13485 quality standards. At SomnoMed®, we are committ…

HAIER PHILIPPINES78 +63 2 8695 3399
customerservice@haier.com.ph

With a proven track record of inspiring innovation and imagination, combined with decades of market insight and the ability to remain relevant in an ever-changing market, HAIER, a world-leader in the appliance industry, decided to cross oceans, reach the Philippine shores, and bring to Filipino homes new and exciting home appliances that have helped catapult HAIER into becoming the worlds number one major appliances brand in three consecutive years, an honor bestowed upon Haier by Euromonitor, a much-respected and world-renowned marketing and research agency.

Top Household Appliances Companies in Philippines

Key Statistics from 2022: GDP and Employment

In 2022, the household appliances industry in the Philippines recorded impressive growth, contributing significantly to the country's overall GDP. The industry experienced a 7.2% increase in year-over-year revenue, reaching PHP 268.4 billion ($5.12 billion). This growth was reflected in the employment statistics, as the industry accounted for 3.9% of the country's total workforce, employing over 1.3 million individuals in manufacturing, sales, and after-sales services.

Factors Contributing to Growth and Success

Government Initiatives

The Philippine government has played an instrumental role in fostering the growth of the household appliances industry through various initiatives, including:

Comprehensive Automotive Resurgence Strategy (CARS) Program:

This program, launched in 2015, aimed to bolster the country's manufacturing capabilities, including the production of household appliances. By providing fiscal incentives to manufacturers, the program attracted local and foreign investors, increasing production capacities and generating employment opportunities.

Executive Order (EO) No. 116:

This EO, signed in 2021, streamlined the issuance of permits and licenses for the importation, distribution, and sale of household appliances, reducing bureaucratic hurdles and promoting ease of doing business.

Economic Growth and Rising Consumer Demand

The robust growth of the Philippine economy has played a crucial role in driving the household appliances industry. A growing middle class and increasing urbanization have led to a surge in consumer demand for household appliances, as more households adopt modern lifestyles and seek convenient, efficient, and sustainable products.

Technological Advancements

The household appliances industry in the Philippines has embraced new technologies and innovations, such as energy-efficient appliances, smart home devices, and Internet of Things (IoT) integration. These advancements have not only allowed local manufacturers to remain competitive in the global market but have also driven consumer demand for technologically advanced products.

Industry Growth and Comparison to Previous Years

The growth of the household appliances industry in the Philippines has been consistent over the past few years, with the following sub-sectors experiencing notable expansion:

Large Appliances:

The large appliances segment, which includes products such as refrigerators, washing machines, and air conditioners, grew by 6.8% in 2022 compared to the previous year. This growth can be attributed to the rising demand for energy-efficient and smart appliances, as well as the government's initiatives to promote local manufacturing.

Small Appliances:

Small appliances, such as microwave ovens, rice cookers, and electric fans, witnessed a remarkable 8.5% growth in 2022. This surge can be attributed to increased consumer spending and the growing popularity of small kitchen appliances that cater to modern lifestyles and space constraints.

Consumer Electronics:

The consumer electronics sub-sector, encompassing products like televisions, sound systems, and mobile phones, experienced a 5.4% increase in revenue in 2022. The expansion of this segment can be credited to the increased demand for smart and connected devices, as well as the growth of e-commerce platforms that facilitate the purchase of such products.

Key Trends: Technological Disruptions

The household appliances industry in the Philippines is currently witnessing several technological disruptions, including:

Energy Efficiency:

Driven by the global trend toward sustainability and environmental consciousness, the demand for energy-efficient appliances in the Philippines has surged. Manufacturers are responding by developing appliances with lower energy consumption and innovative features like inverter technology.

IoT and Smart Home Devices:

The integration of IoT and the increasing popularity of smart home devices have revolutionized the household appliances industry. Consumers are now seeking appliances that can connect to their smartphones or home automation systems, enabling remote control, monitoring, and maintenance.

Artificial Intelligence (AI) and Machine Learning:

AI and machine learning are being incorporated into household appliances to enhance user experiences and improve product efficiency. Examples include AI-powered air conditioners that can learn users' preferences and adapt accordingly or washing machines that can detect the type of fabric and adjust washing cycles for optimal cleaning.

Challenges

Despite the significant growth and success of the household appliances industry in the Philippines, the sector faces a few challenges:

High Import Dependency:

The industry relies heavily on imported raw materials and components, making it vulnerable to fluctuations in international prices and supply chain disruptions.

Limited Local Manufacturing Capabilities:

Although the government has implemented measures to boost local manufacturing, the Philippines still lags behind regional competitors in terms of production capacity and technological sophistication.

Competition from International Brands:

The influx of international brands in the Philippine market has intensified competition, posing challenges for local manufacturers to retain market share and compete on quality and innovation.

Future Outlook

The future outlook for the household appliances industry in the Philippines remains positive, with several opportunities for growth:

Continued government support and investment in the manufacturing sector could further bolster local production capabilities and reduce import dependency.

Collaboration between local manufacturers and international brands could lead to the development of innovative and technologically advanced products that cater to the evolving needs of Filipino consumers.

Expansion into e-commerce platforms and digital marketing strategies could help local manufacturers reach a wider consumer base and improve brand visibility.

Conclusion

In conclusion, the household appliances industry in the Philippines has demonstrated strong growth and resilience in recent years, driven by economic expansion, technological advancements, and supportive government policies. As the sector continues to evolve and adapt to emerging trends and challenges, it holds significant potential for further growth and development, ultimately contributing to the country's overall economic progress.

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By Melissa Goh
Published on 27 May 2023